Marketing Campaign Sales Tracker Template – Measure the Impact Behind Every Click

Launching a marketing campaign is exciting — but what really matters is how many sales it brings in. This Marketing Campaign Sales Tracker Template helps you move past vanity metrics like clicks and opens, and focus on actual revenue.

Whether you run email promotions, paid ads, or influencer partnerships, this spreadsheet gives you one clear place to log campaign results and calculate ROI.

What You’ll Track:

• Campaign names, start/end dates, and platform (email, social, ads)

• Product(s) sold per campaign

• Cost of campaign (ad spend, fees, etc.)

• Revenue generated and conversion value

• Auto-calculated ROI and cost-per-sale

Ideal For:

• Ecommerce sellers running Facebook, Instagram, or Google Ads

• Email marketers launching digital products or seasonal offers

• Small businesses tracking campaign effectiveness

• Content creators collaborating with influencers or affiliates