A Pitch Cover That Looks Like a Dashboard
A digital marketing proposal sells results that people can see on a screen, so this cover shows a hand holding a tablet with charts and icons, wrapped in a bold coral shape. It looks modern and data driven. It suits agencies, freelancers and in house teams proposing campaigns, content plans, SEO, social media or paid advertising.
Coral Blob and Navy Tablet Panel
The page is 8.5 x 11 inches, portrait, one page. A large coral rounded shape fills the upper left, and a navy panel with rounded corners holds a photograph of hands, a tablet, growth bars, a light bulb, chat bubbles and share icons. The shapes are graphics, and the photo is replaceable.
Title Stack in the Coral Shape
Inside the coral shape, LOREM IPSUM DUMMY TEXT appears above DIGITAL MARKETING in large white capitals, with PROPOSAL in dark red and 20XX in white and dark red. Change the first line to a campaign name, and replace DIGITAL MARKETING with your service if different, for example SOCIAL MEDIA or SEARCH.
Headline and Vertical Line
At the top right, HEADLINE in coral and LOREM IPSUM in black form a short label. Use it for the client name or the proposal reference. A vertical line along the navy panel reads LOREM IPSUM SIMPLY DUMMY TEXT REPLACEMENT. Replace it with a short promise, such as More leads from every channel, or delete it.
Prepared By and Prepared For
At the lower left in white, PREPARED BY: FIRST, LAST NAME and PREPARED FOR: COMPANY / BUSINESS NAME appear. Fill both. Because the text is white on a dark photo, check that your name does not disappear into a bright area.
What to Show After the Cover
- The client’s goals and the numbers that matter to them.
- Where they are today, based on a quick audit.
- Your plan, by channel and month.
- How you will report results.
- Fees, contract length and next step.
Editing Online for the Coral Marketing Cover
Text boxes edit freely. The font is Teko, a tall condensed face, so long words need a smaller size. Replace the tablet photo with a screenshot of the client’s own dashboard, if permitted.
Printing for the Coral Marketing Cover
Dark photo panels print best on silk 170 gsm. For email, export a PDF.
Setting Targets You Can Report On
Agree on a small set of targets before the work starts: visits, leads, cost per lead and sales. Put them in a table with a baseline, a target and the date you will report. Marketing proposals that include measures are easier to approve, because the client can see how success will be judged.
Adapting the Cover for Other Channels
The same layout works for search, email and paid social proposals. Change the words DIGITAL MARKETING, update the vertical line and keep the rest. Agencies can keep one master and a short list of titles for different services.
Also worth a look: marketing proposal cover page. Next to try is the social media report cover. Have a look at the sales proposal cover. Find more designs next to the coral marketing cover in business and report cover pages.
