What Is Friendsgiving, and Why Sell to It?
Friendsgiving is a relaxed pre-Thanksgiving dinner held with friends instead of family, often a week or two before the main holiday. The host needs a table full of food, plates, napkins, candles and decorations, and plenty of guests. For party stores, grocers and home shops, it is a mini holiday with its own shopping list. A coupon that names Friendsgiving speaks directly to the person planning one.
Autumn on a Card
The coupon is 6 x 3 inches in landscape. The background is a deep burgundy with large red, orange and golden maple and oak leaves around the edges and bokeh lights glowing at the corners. On the left, a white circle contains ENJOY, a huge red 15, a percent sign with OFF, YOUR NEXT PURCHASE!, a gold outlined pill with COUPON CODE FRIENDS15, and the line Valid Until: November 30, 20XX.
On the right, Friendsgiving is written in a gold script above PARTY SUPPLIES COUPON in white capitals. A paragraph tells shoppers: Get ready to celebrate Friendsgiving in style with exclusive discounts on all party supplies. From decorations to tableware, we have everything you need to throw a memorable Friendsgiving feast. A line at the bottom reads How to Use: Add your favorite Friendsgiving items to your cart, and a small QR code tile sits at the lower right. The fonts are Great Vibes and Barlow.
Items That Belong in a Friendsgiving Offer
- Table runners, plates, napkins and cups in autumn colours.
- Candles, centrepieces and string lights.
- Serving platters and dishes.
- Place cards and small favours.
- Seasonal drinks and snacks, if you sell them.
The Date Should Come Early
The sample expiry is November 30, which is after Thanksgiving itself. Friendsgiving parties happen earlier, so set the coupon to end a few days before the holiday, or on the weekend before. A date such as 22 November creates urgency in the week when hosts are shopping.
Online or In Store?
The how-to line says to add items to your cart, which suits an online shop. For a physical store, retype it as “Show this coupon at the till.” If your coupon works both ways, say so, and make sure the code works on your website.
Cross Promotions
Party supplies shops can partner with grocers or bakeries, offering coupons that complement each other. A bakery coupon for a pie and a supplies coupon for plates reach the same host. Cards can be handed out at both counters.
Printing the Burgundy Autumn Card
The saturated autumn colours look warm on bright white or ivory card stock of 200 to 250 gsm. Three coupons fit on a letter sheet stacked in a column. Test one copy, because deep burgundy may print darker than it appears on screen. Replace the QR picture with your own link.
Building a Small Friendsgiving Display
If you run a shop, a simple display can turn the coupon into sales: a table set with plates and candles, a basket of leaves and gourds, and a small sign with the code. Leave coupons in a basket beside it. Hosts can see the finished table and pick up what they need, with the discount to make the purchase feel like a good deal.
See also the Halloween party supplies coupon and the holiday decor discount coupon. More are in coupons and discount vouchers.
