Gyms live and die by memberships, and the hardest step is getting a new person through the door for the first time. A free trial week removes the risk and lets the facility, the trainers, and the community do the selling. This door hanger delivers that offer with the energy of a training session: black background, neon lime slashes, huge condensed type, and a dumbbell flying across the card. Your first week is on us. On the back, a weekly class schedule shows prospects exactly what they can try.
Black, Neon Lime and Motion
This two-sided hanger measures 4.25 x 11 inches. The front is deep black. Three diagonal slashes cut across the lower half, two in dark grey and one in bright neon lime, giving a sense of speed. Under the hole, Ironworks Fitness is set in lime spaced capitals, then the headline in tall Bebas Neue: Your first, week is, and on us. In lime. A white dumbbell tilts across the middle of the card. A lime box at the bottom reads 7-day free pass, with a grey line underneath: bring this hanger, no contract, open 24/7. The phone number and website sit at the bottom in white.
The Back: This Week’s Classes
The back is also black. This week at Ironworks is set in lime, above a schedule table with a lime header row and dark grey rows: days Monday to Saturday, with a 6:00 a.m. class and a 6:30 p.m. class each day, such as HIIT Burn, Spin 45, Strength 101, Boxing, Yoga Flow, Kettlebells, Bootcamp, and Stretch & Recover. Four ticks mention a free fitness assessment, personal training from $35, a kids’ club during morning classes, and showers, lockers, and a sauna. A lime band at the bottom repeats the phone number and address.
Why a Class Schedule Converts
People rarely join a gym for the equipment; they join because they can picture themselves going. A schedule helps them imagine it: I could do Spin on Wednesday evening. Printing actual class names and times makes the trial week concrete. It also shows variety, which appeals to beginners who are nervous about where to start.
Updating the Schedule Table
The schedule is a real table. Select it and choose Edit Table Data to change class names and times. Add a column for a lunchtime class, or rows for Sunday, with the table tools. Keep class names short so they fit the cells; Spin 45 reads faster than 45-minute indoor cycling.
Class Types and Who They Suit
| Class | Intensity | Great for |
|---|---|---|
| HIIT | High | Fat loss, busy schedules |
| Strength 101 | Moderate | Beginners learning lifts |
| Spin | Moderate to high | Cardio fitness, low impact on joints |
| Yoga Flow | Low to moderate | Flexibility, stress relief |
| Boxing | High | Conditioning, coordination |
| Stretch & Recover | Low | Mobility, injury prevention |
Making the Free Pass Easy to Redeem
This hanger turns the card itself into the pass, which encourages people to keep it. Train front-desk staff to welcome trial members warmly, give a short tour, and book a free fitness assessment. Track redemptions to measure how many trial users become members.
The Dumbbell and Slashes
The dumbbell is an editable vector icon, and the slashes are a group of simple shapes. Recolour the lime slash to your brand’s accent colour, such as electric blue, hot orange, or red. Rotate the dumbbell or swap it for a kettlebell or running shoe from the editor’s library.
Branding Your Gym
Change Ironworks Fitness to your gym’s name, update the phone, website, and address. Add your logo above the headline or near the footer. If you have a signature programme, such as a 6-week challenge, mention it on the back.
The Knob Hole on a Dark Hanger
A dashed grey circle near the top marks where the door hole goes, and a dashed slit marks the cut to the edge. Your printer will die-cut both; for testing, punch and cut by hand.
Printing Black and Neon
True neon colours need special fluorescent inks, which some print shops offer for extra impact. With standard printing, lime looks bright and fresh on black. Download as a PDF with bleed and crop marks so the black reaches the edges, and choose a coated card for deep blacks.
Best Times to Distribute Gym Hangers
January is the classic month for new memberships, followed by spring (summer body season) and September, when routines restart after holidays. Distribute in the week before these peaks. Target apartments and neighbourhoods within a 10-minute drive, since convenience is the top reason people choose a gym.
Welcoming Beginners
Many people feel intimidated walking into a gym for the first time. A line on the back such as Never trained before? Perfect. Our coaches start where you are reassures beginners. The free fitness assessment also helps; it gives newcomers a plan and a friendly face.
Personal Training as an Upsell
Trial members who book a personal training session are far more likely to join. Mention your entry-level personal training rate, as the template does, and offer a discounted first session during the free week.
Community Is the Real Product
People stay at gyms where they feel known. Classes, friendly coaches, and members who say hello turn a trial week into a membership. Show that community on the hanger: a line such as Join 400 neighbours who train at Ironworks or a small photo of a busy class on the back. Prospective members want to know they will fit in, and a sense of belonging is more persuasive than any piece of equipment.
Gym Hanger FAQ
Can I use this for a yoga or Pilates studio?
Yes. Change the colours to calmer tones, swap the dumbbell for a yoga icon, and edit the schedule.
Is the schedule a real table?
Yes. Use Edit Table Data to change classes and times.
What size is it?
4.25 x 11 inches, double-sided.
Can I offer a 14-day pass instead?
Yes. Change the lime box text and the headline to match your trial length.
Does it print well in black and white?
The lime areas turn light grey, so the design still reads, but colour is recommended.
