Door hangers are the workhorse of lawn care marketing. A crew that mows three yards on a street can hang thirty hangers on the neighbouring doors in twenty minutes, and the homeowners who open them can literally see the result next door. This template is built for that moment. The front looks like a freshly mowed lawn, with the classic diagonal stripes, a mower crossing it, and a bright yellow 20% off first mow burst. The back answers the questions homeowners ask before they call: what exactly do you do, and how much does it cost?
The Front: A Lawn You Can Almost Smell
The hanger is the industry-standard 4.25 x 11 inches. The top of the front is a deep forest green. Under the door hole sits the company name, GreenEdge Lawn Care, in yellow spaced capitals and the headline “Your lawn, but greener.” in heavy white and yellow Montserrat. A short line explains the promise: weekly mowing, edging, and clean-up by a local crew that shows up on time. The lower half is a lawn of alternating light and mid-green diagonal stripes, the pattern a well-mowed lawn leaves, edged with a jagged grass line. A white mower silhouette crosses the stripes, a yellow starburst offers 20% off the first mow, and a white pill at the very bottom carries the phone number.
The Back: Services and Simple Pricing
Turn the hanger over and the second page lists six weekly services with green tick circles: mowing at the right height, crisp edging, trimming around beds, clippings blown clean, seasonal fertilizing, and spring and fall clean-up. Below them, a pricing table gives weekly and bi-weekly rates for small, medium, and large lawns. A dark green contact band at the foot holds a round slot for your company logo, the phone number, website, and service area.
Why Prices on a Door Hanger Work
Many lawn companies leave prices off their marketing and ask people to call for a quote. Printing a simple price range does the opposite: it removes the biggest reason people hesitate. A homeowner who sees $35 a week for a small lawn can decide in seconds whether you fit their budget. The calls you get are from people who have already said yes in their head, which saves your office time.
Changing Mowing Rates in the Lawn Price Table
The prices sit in a real table object, not separate text boxes. Select the table and choose Edit Table Data to change lawn sizes and prices. Use Add Row if you want to list an extra-large property or a commercial rate. Change the header colour from the table’s options to match your brand. Keep the rates round and simple; door hangers are read in a few seconds.
Lawn Size Guide for Your Price Rows
Lawn size | Approximate area | Typical mowing time |
|---|---|---|
Small | Up to 1/8 acre (5,400 sq ft) | 15- 20 minutes |
Medium | About 1/4 acre (10,900 sq ft) | 25-35 minutes |
Large | About 1/2 acre (21,800 sq ft) | 45-60 minutes |
Extra large | 1 acre or more | Quote on site |
Adding Your Logo and Contact Details
The round space in the contact band on the back is a logo slot. Click it and choose Replace Image to upload your logo; it fills the circle and keeps its yellow ring. Then type your phone number, website, and service area into the text lines beside it. On the front, change the company name, the headline if you like, and the phone number in the white pill at the bottom. Keep the phone number large: most people call straight from the hanger in their hand.
Choosing a Strong Offer
The yellow burst on the front is the hook. 20% off first mow is a classic, but other offers work just as well. Consider first mow free with a season contract, $10 off your first month, Free edging all summer, or refer a neighbour, get a free mow. Put an expiry date somewhere on the back so people act quickly. The burst is a simple shape with two text lines on top; click each line to change the wording.
The Door Hole and Slit
At the top of each side, a white circle with a dashed outline marks the hole that slips over the doorknob, and a dashed line running from it to the top edge marks the slit. They are cutting guides only. When you cut the hole and slit, the hanger slides onto a knob without anyone needing to take the card apart. A print shop will die-cut both in one pass; at home, use a 1.25 to 1.5 inch circle punch or a craft knife, then cut the slit with scissors.
Printing a Two-Sided Hanger
Use Download As PDF to save both pages in one file. For a few dozen copies, print page one on heavy card, put the sheets back in the tray, and print page two on the reverse; test with one sheet first so the back is not upside down. For hundreds of hangers, send the PDF to a print shop and ask for 14 pt cardstock with a standard door hanger die cut. Turn on bleed and crop marks when you download for a print shop, so the green background runs right to the edge.
Where and When to Distribute
The best time to hang lawn care marketing is late winter and early spring, when homeowners start thinking about their yards, and again in late summer for fall clean-ups. Focus on streets near your existing customers, so your trucks are already in the area. Never put hangers in mailboxes, which is illegal in the United States; hang them on doorknobs or gate latches only. Track results by printing a unique offer code on each batch.
Recolouring the Lawn
The stripes are one group of shapes. Ungroup them to change the two greens, for example to a bluer green for a premium look or a golden green for a summer theme. The forest green top and the contact band can change to your brand colour. Keep good contrast between the white headline and the background so the message reads from a step away.
Lawn Care Hanger FAQ
What size is this door hanger?
4.25 x 11 inches, the standard size most print shops stock.
Can I remove the prices?
Yes. Delete the table and enlarge the service checklist, or replace the table with a Call for a free estimate box.
Is the back required?
No. Delete page two in the editor if you only want a single-sided hanger.
